Forbes.com on the fallout from the Result Source scandal

Jeff Bercovici from Forbes.com writes about the reasons Result Source closed its website down and how the efforts to land on the NYT bestseller list has affected Christian publishing. “I think it’s going to affect this whole business model of how these authors cash in on their fame,” Duncan says. “They bill themselves as bestselling authors for ...

Perry Noble’s Overwhelmed book is dishonest and dangerous

Perry Noble's Overwhelmed book is dishonest and dangerous
Perry Noble has garnered himself a lot of positive press lately for his acknowledgement that he takes antidepressants to deal with his long-term depression. I assumed that the antidepressant news was a teaser for a more detailed account of his decision in the book. Not so. Perry Noble’s book on dealing with depression contains not ...

How Mark Driscoll pockets the money he gives to Mars Hill

How Mark Driscoll pockets the money he gives to Mars Hill
Mark Driscoll and Mars Hill have been defending some of their actions relating to the deceptive marketing of the Real Marriage book by claiming that Driscoll had given much or all of the money he had made from the book to the church. Driscoll told a meeting of church leaders that he and his wife were ...

NewSpring and Perry Noble are also Result Source clients

NewSpring and Perry Noble are also Result Source clients
NewSpring contracted with Result Source to “market” Perry Noble’s first book, a New York Times best seller, a spokesperson for NewSpring church confirmed today. According to NewSpring’s public relations director, Susanne Swift, the church paid $30,000 for the service and purchased 11,000 copies of Unleash! “for use in our Resource Centers and for other uses.” Result Source markets ...

Mark Driscoll prepared hundreds of Mars Hill leaders to “push, push, push” his book

Mark Driscoll prepared hundreds of Mars Hill leaders to
In late November 2011, just five weeks before the release of the Real Marriage book, Mark Driscoll met with the church’s Community Group leaders to brief them on how they could help promote what was described as a “Real Marriage campaign.” (It’s unclear exactly how many people are in the meeting, though questions had to be ...

See how the Result Source campaign made Mark Driscoll a half million dollars (Updated)

See how the Result Source campaign made Mark Driscoll a half million dollars (Updated)
On Friday Mars Hill posted an announcement where they assured us that Mark Driscoll  “did not profit from the Real Marriage books sold … through the Result Source marketing campaign.” At the time, I found the statement difficult to believe, because the whole point of the $210,000 “investment” was surely to profit from it. Even ...

On Driscoll, it’s called inurement, and it’s probably illegal

Mark Driscoll may have imperiled his church’s nonprofit status and, with it, cost his congregation millions of dollars in tax deductions. I am neither a lawyer nor an accountant, but I can read IRS publications that describe the kind of hot water that Mars Hill Church and other churches can get into when they use ...

Celebrity pastors are selling their pulpits for commercial gain

Celebrity pastors are selling their pulpits for commercial gain
What would you think of a pastor who preached to his church in front of billboards advertising the newest Cadillac or Monster Energy drinks? Would you find it acceptable for a pastor to paste advertising all over the stage, filling the space with branded messages in the finest traditions of NASCAR? Would it make it ...

Mars Hill responds to the book marketing story, and I respond to their response

This evening Mars Hill released the following statement on the book marketing story, which I’ll copy here with a few interjections and comments. In 2011, outside counsel advised our marketing team They begin weakly by blaming an anonymous third party. Whatever the advice, the marketing team accepted the advice, as did Mark Driscoll, who solicited ...

Are you famous enough to write for Mark Driscoll?

Are you famous enough to write for Mark Driscoll?
In light of Steven Furtick’s $1.7 million book mansion and the Mark Driscoll plagiarism and ghostwriting story, Andy Crouch and others have been examining the role of celebrity in the Christian publishing world. Along those lines, a sharp-eyed PP reader noticed the author application form for Driscoll’s new publishing house, Resurgence. If you’re interested in writing for ...